This freeview Practical Tax Guide examines the tax treatment of business gifts for business owners. For the tax treatment of gifts made to employees click here.

What are business gifts? Are business gifts allowable for tax? What needs to be disallowed?

At a glance

This guide applies to a 'person' as in a sole trader, a partnership or a company.

Business gifts: At a glance

The general rule is that there is no tax relief given on the cost of making business gifts, as by default they are treated as Entertaining. There are a number of exceptions to this.


A person can give away:

  • An item provided in its business in order to advertise to the public generally e.g. a free sample.
  • An item incorporating a conspicuous advertisement provided that it costs less than £50 and is not part of a series of gifts to the same person that comes to more than £50 in that accounting period. No relief is permitted for this type of item if the gift is food, drink, tobacco or an exchangeable voucher.


  • Where a business makes Gifts in excess of £50 or makes a series of gifts to one person exceeding £50 it should account for output VAT on the value of the gifts. If less than this, it is an outside scope supply.
  • Output VAT does not need to be accounted for where a gift is a free sample of the business's product.
  • In some cases, what is advertised as a free gift, will, for VAT purposes, still be a supply in return for consideration and VAT will be payable.

Employee gifts

A gift made by an employer to an employee is deductible in the employer's accounts, unless gifts are also provided for others and the gifts provided to the employees are incidental to those.

  • VAT is reclaimable on the cost of an employee's gift.

Business gifts to charities etc

A business gift is allowable when made to:

  • A charity.
  • The Historic Buildings and Monuments Commission for England.
  • The Trustees of the National Heritage Memorial Fund.
  • The National Endowment for Science, Technology and the Arts.
  • A designated educational establishment (s.110 ITTOIA 2005 defines this).

Where a gift is made out of trading stock, there is no requirement to bring in a receipt for the value of the gift.

Cash donations to charity

A cash donation is not a business gift and so without special rules a gift of cash to a charity will not be tax deductible under first principles of it was not 'wholly or exclusively' made for the purposes of the business.

An individual who is a UK taxpayer may make a Gift Aid declaration and then the recipient will obtain tax relief by way of a refund (providing that it has registered with HMRC for Gift Aid).


Subscriptions paid to trade associations etc are not generally regarded as gifts. They are tax-deductible according to the business purpose test.

Overview and FAQs

Tax treatment for employer

Gifts to staff are allowable on the basis that they amount to 'staff welfare' or remuneration. The expense is fully tax-deductible for the employer's business. The tax treatment of the gift in terms of employment income depends on whether the gift is trivial, see Employee benefits: Gifts.

VAT and trivial benefits

Input VAT is reclaimable by the employer on the cost of trivial benefits made to staff.

Tax-trap: if input VAT is reclaimed by a one-man owner-manager for the cost of an event open only to the directors (so other staff are excluded), HMRC will disallow a VAT recovery on the grounds that the motive behind incurring the cost was a personal one. It is difficult to try and disprove that this is not actually the case.

Gifts to customers and suppliers

  • It is necessary to consider the nature of the gift in order to determine its treatment for tax purposes.
  • Where gifts are given for the purpose of entertaining they are never tax-deductible.
  • A gift of a product sample is treated as product promotion and advertising merchandise.
  • A gift of alcoholic drink, tobacco, food or an exchangeable voucher is not tax-deductible unless, exceptionally, it is a trade sample.
  • Gifts that carry advertising such as stickers, mugs, diaries, tax cards and keyrings are generally allowable as advertising and promotion costs.
    • The value of such a gift or series of gifts to one person cannot exceed £50 in an accounting period if it is to be allowable.


Input VAT can be reclaimed on the cost of business gifts.

Output VAT is accounted for when business gifts are made to the same person and the total cost of all the gifts exceeds £50 in any 12-month period.

  • Where the total cost of any business gifts made to the same person in any 12-month period exceeds £50 and you have been entitled to reclaim VAT, you will normally have to account for VAT on the total cost value of all the gifts.

Free food and drink

No input tax can be reclaimed on entertaining customers in the UK. Input tax is recoverable on entertaining overseas customers and your own staff.

VAT on free samples

Free trade samples are no longer treated as gifts by HMRC. This comes as a result of a recent ruling in EMI Group C-581/08 which indicates that some businesses may be due a repayment of VAT previously accounted for on samples as if they were gifts see VAT on gifts: Repayment claims?

A sample has been described as: "A specimen of a product intended to promote sales of that product and which allows the characteristics and qualities of the product to be assessed without resulting in final consumption, other than where final consumption is inherent in such a promotional transaction."

Gifts to shareholders

Gifts to shareholders generally follow the normal treatment for business gifts and no tax relief would be available.

Shareholders of close companies could be subject to Income Tax on the cash equivalent of the gift or benefit as if they had received a dividend distribution.

Comments (1)

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Generally speaking, the VAT element of goods or services supplied for personal use cannot not be recovered (see HMRC guidance here). Please will you explain why the rules are different for trivial benefits.

Kind regards


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